Abdulrahman A. Bahaddad
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Product Lifecycle Management (PLM) | 01
I co-founded Target, a company specializing in Event Management and Media Production.
At Target, we fostered a collaborative work culture where every team member was encouraged to openly share ideas and opinions. This inclusive environment fueled creativity, enabling us to develop innovative solutions and fresh perspectives.
Our commitment to excellence extended to acquiring the latest technology and equipment, ensuring exceptional performance and consistently exceeding customer expectations.
Key initiatives I spearheaded included:
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Implementing a new CRM system to streamline customer relationship management and improve client interactions.
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Introducing a barcode labeling system for all rental equipment to enhance tracking and efficiency.
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Establishing inventory tracking processes for check-ins, check-outs, and maintenance scheduling.
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Leveraging real-time business intelligence to drive data-driven decisions.
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Creating KPI dashboards to monitor performance metrics effectively.
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Developing sales activity dashboards to track progress and optimize sales strategies.
These advancements significantly improved operational efficiency, enhanced team productivity, and elevated customer satisfaction.
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Product Differentiation | 02
One of the overall challenges with M2M is the average revenue per user (ARPU) is very low compared to traditional voice and data ARPU. The overall impact to the M2M market is that operators are now focused on how to drive more revenue by moving up the value chain.
This is a major challenge for mobile operators since their core competencies are in selling voice and data services, where the main difference between customers consisted of minutes of use, data plans and which devices to use. B2B Sales team now have to develop vertical expertise in Healthcare, Utilities, Education, Payments, Security, Agriculture, Renewable energy and other non-traditional telecommunications solutions. In order to move up the value chain, sales teams need to better understand the root of their customers’ business to manage, develop, and integrate a portfolio of solutions
The following document provides a perspective on the implications and opportunities associated with these choices. Please feel free to contact me for the full document.
Most Proud Of:
joined on an enterprises tour with Chief Business Officer of a leading telecom company.
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Audience-Aware Interactive Digital Signage | 03
as Founder of OOH advertising digital signage In retail stores, BioScreens revolutionizes consumer engagement by enabling Fast-Moving Consumer Goods (FMCG) brands to deliver impactful branding messages directly at the point of purchase. This approach significantly influences consumer purchasing decisions, offering a far more effective alternative to traditional marketing methods.
Leading brand executives play a pivotal role in driving industry growth, increasing awareness, and shaping its future direction.
Key responsibilities include marketing communication, business development, and fostering strategic partnerships.
BioScreens collaborates with media agencies, advertisers, telecom companies, and FMCG brands to propose innovative solutions that enhance in-store marketing effectiveness. This includes developing audience measurement guidelines and engagement tools, enabling stakeholders to evaluate, plan, and optimize their investments in convenience stores. These efforts are conducted in close partnership with agencies and the broader marketing and sales community.
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Coffee Shop Launching | 04
A Tunisian coffee brand (Kim's coffee shop) wanted to expanded its operations by launching a new branch in Saudi Arabia.
As part of this initiative, I was assigned by the AL-Tayseer Group to streamline workflows and establish standardized processes and procedures. My role included analyzing and defining the cost of raw material components for each product to ensure optimal resource allocation and pricing.
To support the branch's operations, I successfully implemented and configured the following systems:
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Warehouse Management System
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Inventory Control System
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Point of Sales (POS) System
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Material Resource Planning (MRP)
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Sales Reporting and Analytics Tools
These implementations enhanced operational efficiency, improved inventory tracking, and provided data-driven insights for better decision-making.
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